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About Jeff LeSueur

Jeff LeSueur author photo Jeff LeSueur has a BA from Dartmouth College and an MBA from New York University. He has spent over a decade in the advancement of marketing automation applications, as director of database marketing for BMG Direct and in marketing, research, and development for SAS Marketing Automation since joining SAS in 2000. His breadth of product-related experience enables him to understand how marketers can benefit most from marketing automation.
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podcast Jeff LeSuer gives some background and insight about his book with Shelly Goodin of SAS Press.
By This Author

Marketing Automation: Practical Steps to More Effective Direct Marketing book cover

Marketing Automation: Practical Steps to More Effective Direct Marketing

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