Brittany Bullard

Brittany Bullard joined the SAS team after nine years of experience in the retail industry. Prior to SAS, Brittany was the manager of allocation and replenishment at Bealls, Inc. During her experience at Bealls, she implemented, managed, and took part in the design of the allocation, replenishment, forecasting, location planning, and assortment planning solutions. She held many different planning roles among the divisions as well. Brittany also spent time at Forever 21 as a store manager. While at SAS, Brittany helped understand retailers' strategies and how to best overcome challenges and increase profitability through the use of analytics within the retail solutions portfolio.

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Style & Statistics: The Art of Retail Analytics

By Brittany Bullard

Written specifically for the non-IT crowd, this book explains analytics in an approachable, understandable way, and provides examples of direct application to retail merchandise management, marketing, and operations. The power of analytics has become apparent across industries, but it has left an especially indelible mark on retail. It’s a complex topic, but you don’t need to be a data scientist to take advantage of the opportunities it brings. This book shows you what you need to know, and how to put analytics to work with retail-specific applications.

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