Phil Simon
Arizona State University

Phil Simon is a frequent keynote speaker and recognized technology authority. He is the award-winning author of eight management books. He consults organizations on analytics, communications, strategy, data, and technology. His contributions have been featured in the Harvard Business Review, the New York Times, and on Fox News, and many other sites. He teaches analytics, system design, and business intelligence at Arizona State University's W. P. Carey School of Business.

By This Author

Analytics:  The Agile Way

By Phil Simon

Through a series of case studies and examples, the book demonstrates the benefits of a new analytics mind-set: superior access to information, quicker insights, and the ability to spot trends far ahead of your competitors.

The Visual Organization: Data Visualization, Big Data, and the Quest for Better Decisions

By Phil Simon

An increasing number of organizations have realized that today’s volume, variety, and velocity of data require new applications. The Visual Organization demonstrates how a new breed of progressive enterprises has turned traditional data visualization on its head. They are embracing new, interactive, and more robust tools, and as a result, they are asking better questions and making better business decisions. This book is required reading for executives, professionals, and students interested in unleashing the power of data.

Too Big to Ignore: The Business Case for Big Data

By Phil Simon

This book shows you how to find the potential gold in a sea of unstructured data; demonstrates how organizations are using Big Data, and related solutions, to identify hidden trends, issues, problems, and opportunities; covers the tools and applications that can help your business effectively leverage Big Data.

Extras and Events

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Video: "Too Big to Ignore" in less than five minutes