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Phil Simon
Consultant/Instructor, Arizona State University
Phil Simon is a frequent keynote speaker and recognized technology authority. He is the award-winning author of eight management books. He consults organizations on analytics, communications, strategy, data, and technology. His contributions have been featured in the Harvard Business Review, the New York Times, and on Fox News, and many other sites. He teaches analytics, system design, and business intelligence at Arizona State University's W. P. Carey School of Business.
By This Author
Analytics: The Agile Way
By Phil Simon
Through a series of case studies and examples, the book demonstrates the benefits of a new analytics mind-set: superior access to information, quicker insights, and the ability to spot trends far ahead of your competitors.
The Visual Organization: Data Visualization, Big Data, and the Quest for Better Decisions
By Phil Simon
An increasing number of organizations have realized that today’s volume, variety, and velocity of data require new applications. The Visual Organization demonstrates how a new breed of progressive enterprises has turned traditional data visualization on its head. They are embracing new, interactive, and more robust tools, and as a result, they are asking better questions and making better business decisions. This book is required reading for executives, professionals, and students interested in unleashing the power of data.
Too Big to Ignore: The Business Case for Big Data
By Phil Simon
This book shows you how to find the potential gold in a sea of unstructured data; demonstrates how organizations are using Big Data, and related solutions, to identify hidden trends, issues, problems, and opportunities; covers the tools and applications that can help your business effectively leverage Big Data.
Featured Authors
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SAS is the leader in analytics, from data science to AI and machine learning. Build skills to help you land some of today's most sought-after positions, such as data scientists and business analysts, with books developed and written by SAS experts.
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Marinela is Global Marketing Manager for SAS Model Management solutions, prior to which she was a Customer Advisor for Advanced Analytics, supporting organizations across EMEA in achieving data-driven decisions.
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James Gearheart is an experienced Senior Data Scientist and Machine Learning Engineer who has developed transformative machine learning and artificial intelligence models.
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Sharon Jones, Ed.D, is a faculty member at Central Piedmont Community college in Charlotte, NC, where she leads and continues to develop the SAS curriculum.