If you have great ideas or expertise, we can help you share your knowledge by publishing a book. We're always looking for fresh insights on SAS®, JMP® software, or other business or technical topics.
Benefits to Publishing With SAS
- Access to free software and technical expertise.
Any SAS or JMP software you need to write your book will be provided free of charge. In addition, your manuscript will be vetted by SAS programming experts and developers who will work with you to ensure the best techniques and software are being used in your book.
- Unparalleled access to SAS users for promotion and sales opportunities.
To promote your book, our expert marketing team will target SAS and JMP users through multiple social media channels, a variety of analytics and statistics conferences, direct emails, trade shows and training courses.
- Guidance through the writing process.
You will be assigned a professional developmental editor and design team who can guide you through the writing process and always be available to answer your questions.
- Thorough copy editing by SAS technical editors.
Our trained technical editors and copy editors are experts in editing SAS and JMP documentation. They will make sure your finished manuscript is as polished and technically accurate as possible.
- The stamp of approval from SAS.
Becoming a SAS Press author demonstrates a level of expertise and a contribution to the users community that sets you apart from others in your field.
I really enjoyed working with SAS Press because they were so supportive from start to finish. All of the editors were wonderful. It was a great experience. And for a first-time writer it couldn’t have been a better experience.
How do I get started?
- Short outline.
Our acquisitions editor will use your outline to understand the coverage and level of your proposed book, and can help you develop it if necessary. Your outline should be detailed enough to help you structure and write your manuscript. It should be divided into chapters, with summaries of each chapter. Main headings and subheadings should also be included. If you’d like feedback on your outline before you submit your proposal, please email it to us.
- Author questionnaire.
This questionnaire gives us an overview of your goals for your book, including the audience and market you envision. Your answers will help our team evaluate your proposal accurately and thoroughly. Email us to request the questionnaire.
- Writing sample.
As part of your proposal, we may request a writing sample. Your acquisitions editor will discuss this with you. If you have a sample chapter from a book or paper you’ve written that illustrates how you would develop your book, please submit it as part of your proposal.
- Signed information release agreement.
Include a signed copy of the information release agreement with your proposal. You may sign digitally, if you prefer. We cannot evaluate your book proposal until we receive a signed agreement.
Frequently Asked Questions for New Authors
What topic should I write about?
The best topics come from your direct experience with SAS software. Consider these possibilities:
- SAS programming tips, interesting SAS applications or examples, or approaches to SAS programming in applications development.
- Various topics in analytics such as data warehousing, data mining, statistical analysis, clinical trials and clinical research, quality analysis, market research, quality improvement forecasting, market segmentation, predictive modeling, qualitative data analysis for big data, cluster analysis and more.
- Industry-related topics such as health care, financial services, pharmaceutical, manufacturing, retail and telecommunications.
- Business or thought leadership topics.
How do I break my topics into chapters?
A basic but important step early in the writing process is to break your topic down into chapters. Here are some tips:
- Carefully review the scope, purpose, target audience and type of content you plan to include in the book. Keeping your overall vision in mind throughout the writing process will help guide your book development.
- Identify your subtopics. Depending on the type of book you're writing (tutorial, reference guide, user's guide or getting-started guide), define scenarios that a typical reader might encounter, such as common programming tasks in a particular industry. Consider the audience's knowledge of the SAS product and industry that you're writing about (beginner, intermediate, advanced) and any other resources or documentation available on the topic. Determine how many chapters you'll need to cover the topic.
- Draft a working outline or table of contents, keeping in mind the number of chapters you'll need. Include working chapter titles as well as section headings, and make the outline as detailed as possible. Be sure to organize the chapters chronologically, beginning with introductory chapters such as "Introduction," "Getting Started" or "The Basics," then move on to intermediate and advanced chapter topics.
- Think about how many pages it should take to cover each chapter topic. Generally a length of 20-30 pages works well, depending on the type of book you're writing.
- After drafting your outline, organize the chapters within parts pages. For example, if chapters 1-3 include introductory material, you could put them in Part 1 and title it "Introduction" or "The Basics." Part 2 could include Chapters 4-7, Chapters 8-10 could be Part 3, and so on. Parts pages make it easier to navigate through the book. The better your organization, the easier your readers will understand your content.
How should I prepare my sample chapter?
As one of the first steps in the publishing process, you should prepare and submit a sample chapter.
The sample chapter helps the review team assess your writing style as well as how you write about technology. Do you give a general explanation or a detailed review of the topic? Do you write for an introductory or advanced audience? Do you provide a thorough explanation of your code or simply a summary statement? These are all important questions that need to be answered during the review cycle. Our team will review your sample chapter and provide feedback that could help you develop the rest of your book.
What should I expect during the writing process?
Here's what happens after you sign a book contract:
- You will be assigned a personal development editor (DE) who will answer questions and be with you every step of the way – from writing your sample chapter to publication. Your DE will discuss schedules and milestones as well as give you an authoring template, style guidelines and any software you need to write the book.
- Once you have all the resources you need, you'll write your sample chapter. This will help your DE evaluate your writing style, quality of graphics and output, structure and any potential production issues.
- The next step is submitting a draft manuscript for technical review. You'll get feedback from internal and external subject-matter experts, and then you can revise the manuscript based on this feedback.
- When you and your editor are satisfied with the technical content, your DE will perform a substantive edit on your manuscript, taking particular care with the structure and flow of your writing.
- Once in production, your manuscript will be copy edited by a technical editor. The polished and formatted manuscript will be indexed and the references will be checked by our in-house librarians, at no cost to you.
- Your book will be published in print and e-book versions and made ready for sale.
How will my book be marketed?
We have direct access to the largest audience for your book: SAS users. As you're developing your book, we'll gather your input on any marketing opportunities you consider important. From there, we'll develop a marketing plan.
Of course, you also serve an important role in marketing your book. We'll ask you to write a few short blog posts or other social media content to help us promote your book through SAS Communities, newsletters or our website. Together, we'll work to provide the best exposure for your book.
How do I get permission to use copyrighted material?
If you plan to use copyrighted material in your book, you must obtain permission to use that material. Because it can be lengthy, we recommend beginning the permissions process when you start developing your sample chapters. Otherwise the development of your book may be delayed while you wait for permissions to be granted.
Determine which of the following describes your situation based on who owns the copyrighted material:
- If the copyright holder is SAS and you want to reuse your own content for another purpose (in another publication, in a presentation, etc.), then request permission from SAS to reuse the content by completing a permission request form.
- If the copyright holder is Wiley and you plan to write either a Wiley book or one co-published with Wiley, then requesting permissions for the content may follow a different process from those described here. Discuss the process with your development editor.
- If the copyright holder is SAS and you plan to include content copyrighted by another party, then follow these steps:
1. Identify the copyrighted text, data or graphics that you want to reprint in your book.
2. Write or email the publisher to request permission to use the material. (Ask your acquisitions editor for a sample request letter that you can send to publishers.) Be sure to send a copy of all requests to your acquisitions editor. Make sure that you request permission to republish in print and electronically, worldwide, for the life of the title.
3. Follow up with the owner until permission is either granted or denied.
4. Pay royalties for the right to use the material, if required by the owner.
5. Send a copy of all correspondence to your acquisitions editor. If you submit your manuscript before you have completed the permissions process, your book could be placed on hold until you obtain the necessary permissions.