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SAS Press Podcasts


The Cover Story: SAS Publishing's Podcast Series

SAS authors and insiders discuss behind-the-scenes details about their latest books and projects while sharing their experiences using SAS. SAS Global Forum 2010 SAS Global Forum 2009



Topic: Leading experts in the retail industry Bernie Brennan and Lori Schafer discuss their new book Branded! How Retailers Engage Consumers with Social Media and Mobility.

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Topic: Learn how you can connect with SAS authors and experts by listening to this exchange on social media with SAS Publishing Director Sean Gargan and SAS Web Marketing Specialist Kirsten Hamstra.

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Topic: Are you interested in becoming a better business forecaster? Listen in as Mike Gilliland discusses worst practices in forecasting as well as the innovative Forecast Value Added (FVA) analysis featured in his new book Business Forecasting Deal: Exposing Myths, Eliminating Bad Practices, Providing Practical Solutions.

Listen to the archived interview



Topic: Shelly Goodin interviews SAS Press authors and other experts at SAS Global Forum 2010.



Topic: JMP experts and authors Curt Hinrichs and Chuck Boiler discuss their upcoming new book JMP Essentials: An Illustrated Step-by-Step Guide in a recent interview with Shelly Goodin.

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Topic: Listen in to author and consultant Sandra Schlotzhauer as she discusses her new book Elementary Statistics Using SAS and why it's been described as "bridging the gap between statistics text and SAS documentation."

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Topic: Don't miss this conversation with futurist Thornton May about his exciting new book The New Know: Innovation Powered by Analytics.

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Topic: Visionary Jonathan Hornby shares innovative strategies for succeeding from his dynamic new book Radical Action for Radical Times: Expert Advice for Creating Business Opportunity in Good or Bad Economic Times.

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Topic: Tony Fisher President and CEO of DataFlux discusses his smart new book The Data Asset: How Smart Companies Govern Their Data for Business Success.

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Topic: Shelly Goodin interviews SAS Press authors and other experts at SAS Global Forum 2009.

Topic: Interested in forecasting? Listen up as Charles Chase-business enablement manager for SAS Manufacturing and Supply Chain Global Practice discusses his newly released book Demand-Driven Forecasting: A Fact-Based Approach to Forecasting.

Listen to the archived interview.

Topic: Financial experts Clark Abrahams and Mingyuan (Sunny) Zhang discuss their groundbreaking new framework to fix the current lending system, as well as their very relevant new book Credit Risk Assessment: The New Lending System for Borrowers, Lenders, and Investors.

Listen to the archived interview.

Topic: Gary Cokins, one of the most well-known gurus of performance management discusses his new big-picture book Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics and how to make performance management work.

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Topic: Judi Rourke, SAS Web developer and editor of SAS Publishing News discusses with Shelly Goodin new enhancements and her experiences working on this popular e-newsletter.

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Topic: Gain a greater understanding of how to make the most of PROC SQL by listening to Howard Schreier discuss his new example-driven book PROC SQL by Example: Using SQL within SAS.

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Topic: Discover more about esteemed SAS expert and author Ron Cody and his latest book Cody's Data Cleaning Techniques Using SAS, Second Edition.

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Topic: SAS for Mixed Models, Second Edition is a big book for SAS---both in size and popularity. Listen to an informative round-table discussion with its coauthors Ramon Littell, Walter Stroup, Russell Wolfinger, and Oliver Schabenberger.
Co-author George Milliken was unavailable for this interview.

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Topic: Listen up as John Brocklebank and Dave Dickey discuss how SAS professionals, as well as professors, can utilize concepts in their perennial book SAS Forecasting Time Series, Second Edition.

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Topic: Get a better grasp of activity-based costing, as well as how SAS supports performance management by listening to Tony Adkins discuss his new book Case Studies in Performance Management: A Guide from the Experts.

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Topic: Interested in learning more about marketing automation? Tune in to Jeff LeSueur's podcast and discover why his new book Marketing Automation: Practical Steps to More Effective Direct Marketing can help solve your business needs.

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Topic: Chris Hemedinger, co-author of SAS For Dummies, gives us the scoop on his highly popular new book, as well as his SAS blog.

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Topic: Listen up as SAS Publishing Director Sean Gargan shares his thoughts on new plans for delivering SAS content, evolving publishing trends, and the value of customer feedback.

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Topic: Jim Davis, Senior Vice President and Chief Marketing Officer of SAS, as well as co-author of the transformative book Information Revolution: Using the Information Evolution Model to Grow Your Business discusses the Information Evolution Model (IEM) and its importance to businesses in today's economic climate.

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Topic: SAS experts Clark Abrahams and Mingyuan Zhang delve into the timely topic of their new book Fair Lending Compliance: Intelligence and Implications for Credit Risk Management in a podcast interview with SAS Publishing.

Listen to the archived interview.