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SAS Books - Upcoming Titles


Have questions about these titles? Contact us at: saspress@sas.com or subscribe to SAS® Learning Report to be notified when books are available.



The Analytic Hospitality Executive The Analytic Hospitality Executive: Implementing Data Analytics in Hotels and Casinos
By Dr. Kelly A. McGuire
Anticipated publication date: Third quarter 2016

This book helps decision makers understand big data and how it can drive value in the industry. Written by a leading business analytics expert who specializes in hospitality and travel, this book draws a direct link between big data and hospitality, and shows you how to incorporate analytics into your strategic management initiative. You'll learn which data types are critical, how to identify productive data sources, and how to integrate analytics into multiple business processes to create an overall analytic culture that turns information into insight.


The Analytical Marketer: How to Transform Your Marketing Organizationn The Analytical Marketer: How to Transform Your Marketing Organization
By Adele Sweetwood
Anticipated publication date: Third quarter 2016

Analytics are driving big changes, not only in what marketing departments do but in how they are organized, staffed, led, and run. This book provides critical insight into the changing marketing organization--digital, agile, and analytical--and the tools for reinventing it.


Biostatistics by Example Using SAS<sup>®</sup> Studio Biostatistics by Example Using SAS® Studio
By Ron Cody
Anticipated publication date: Third quarter 2016

Aimed specifically at the health sciences, Biostatistics by Example Using SAS Studio, provides an introduction on how to use the point-and-click SAS Studio tasks to solve basic statistical problems.

The book will include many biological and health related problem sets and will be fully compatible with SAS University Edition.


coming soon Credit Risk Analytics: Measurement Techniques, Applications, and Examples in SAS
By Harald Scheule, Bart Baesens, and Daniel Roesch
Anticipated publication date: Third quarter 2016

This pioneering guidebook is the only complete, focused resource of expert guidance on building and validating accurate, state-of-the-art credit risk management models. It's a hands-on road map that takes you from the fundamentals of credit risk management to implementing proven strategies in a real-world environment using the SAS credit risk management software.


Data Analysis Plans: A Blueprint for Success Using SAS Data Analysis Plans: A Blueprint for Success Using SAS®
By Kathleen Jablonski, PhD and Mark Guagliardo, PhD
Anticipated publication date: Third quarter 2016

This book gets you started on building an effective data analysis plan with a solid foundation for planning and managing your analytics projects.


Leaders and Innovators: Leaders and Innovators: How Data-Driven Organizations Are Winning with Analytics
By Tho H. Nguyen
Anticipated publication date: Third quarter 2016

This book presents a best-in-class toolkit for organizations seeking more value from their data and the ability to transform that value into bottom-line profits.


Next Generation Demand Management: People, Process, Analytics, and Technology Next Generation Demand Management: People, Process, Analytics, and Technology
By Charles W. Chase
Anticipated publication date: Third quarter 2016

This book is the state-of-the-art guidebook for taking demand management to the next level by streamlining your entire organization to achieve higher profits. The proven framework inside provides world-class guidance for confidently managing the people, processes, analytics, and technology that drive improved revenue forecasts for exceptional profitability.


A Recipe for Success Using SAS<sup>®</sup>: University Edition A Recipe for Success Using SAS®: University Edition: How to Plan Your First Analytics Project
By Dr. Sharon Jones
Anticipated publication date: Third quarter 2016

This book is a beginner's guide on how to create and complete your first analytics project using SAS University Edition. With this book, you can start applying the analytics power of SAS to the real world.


Strategic Analytics and SAS: Using Aggregate Data to Drive Organizational Initiatives Strategic Analytics and SAS®: Using Aggregate Data to Drive Organizational Initiatives
By Randall S. Collica
Anticipated publication date: Third quarter 2016

This book will help readers discover how improvements in specific customer issues such as customer experience, brand loyalty, and purchasing behavior can be used to drive what-if scenarios so that management can have confidence in changing initiatives and knowing the business impact of doing so.


Coming Soon Strategies for Formulations Development: A Step-by-Step Guide Using JMP®
By Ronald D. Snee and Dr. Roger W. Hoerl
Anticipated publication date: Third quarter 2016

This book is based on real life practical experience to help scientists engaged in formulation work to develop formulation strategies that will speed up the formulation process. It is unique in that it tells formulation scientists what they need to know to successfully conduct formulation studies, not what is nice to know.


Market Data Analysis Using JMP Market Data Analysis Using JMP®
By Walter R. Paczkowski
Anticipated publication date: Fourth quarter 2016

This book is unique in that it has a specific application focus: market research. JMP is prime for the market research domain, so anyone who works with market data will benefit from reading and studying this book and then applying the analytical concepts to their market data using JMP.


coming soon Python and SAS® Viya™: An Introduction
By Kevin D. Smith and Xiangxiang Meng
Anticipated publication date: Fourth quarter 2016

This book is an introduction to using Python to drive SAS Viya by directly connecting to the back-end analytics engine: CAS. CAS (Cloud Analytic Services) is a fault-tolerant, high-performance analytic platform that can be installed in many environments (desktop, computing grid, cloud). It is used by various SAS applications, but also has an API accessible from languages such as Java and Python.


Coming Soon SAS® ODS Graphics Designer by Example: A Visual Guide to Creating Graphs Interactively
By Jeanette Bottitta and Sanjay Matange
Anticipated publication date: Fourth quarter 2016

This book provides numerous examples of how to use ODS Graphics Designer to make graphs that are commonly used for the analysis of data in the health care, life sciences, and finance domains. Among these examples, you can find a graph close to one you have in mind, and get a head start in building the graph you need.