SAS Institute. The Power to Know

Learning Center

Bookstore» Randy Collica Author Page

About Randy Collica

Randy Collica author photo Randall S. Collica is a senior business and data mining analyst at Hewlett-Packard, where he uses data-mining techniques for targeted marketing and customer analytics in the Customer Data and Knowledge Services department. Randy has developed customer scoring models as well as models to estimate corporate IT spending for use in tactical and strategic customer and prospect business intelligence. He earned a B.S. degree in electrical engineering from Northern Arizona University in 1982; he began using SAS software in 1991. Randy has authored and coauthored many articles and is a member of the IEEE.
Conversations

rss
Subscribe to the SAS Press RSS feed

E-mail Randy Collica

Contact SAS Press

Extras and Events
YouTube Stacey Hamilton interviews Randy at M2009.
podcast Randy Collica visits the SAS Publishing booth at SAS Global Forum 2009 and shares his thoughts about his timely book CRM Segmentation and Clustering Using SAS Enterprise Miner, as well as gives us a glimpse into a new book under development.

Authorline Interview, February 2007

By This Author

CRM Segmentation and Clustering Using SAS Enterprise Miner book cover

CRM Segmentation and Clustering Using SAS Enterprise Miner

Sample Chapter (PDF) Example Code and Data Reviews Buy now