Description:
Thornton May's book is all about what can be known, what must be known, and, most important, what actions you will take because you know. This is the power of business analytics. Revealing the analytic community as never before, May builds upon years of fieldwork to bring us a fascinating look at this community that does important, exciting work affecting every aspect of your organization's life. This is a book about people you should know and know about.

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