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SAS Books - Phil Simon Author Page

About Phil Simon

Phil Simon author photo
Phil Simon is a frequent keynote speaker and recognized technology authority. He is the award-winning author of eight management books. He consults organizations on analytics, communications, strategy, data, and technology. His contributions have been featured in the Harvard Business Review, the New York Times, and on Fox News, and many other sites. He teaches analytics, system design, and business intelligence at Arizona State University's W. P. Carey School of Business.
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Extras and Events
  • AllAnalytics.com Audio Chat, " The Visual Organization: Getting There From Here"
  • AllAnalytics.com Audio Chat on "Too Big to Ignore: The Business Case for Big Data"

  • Phil Simon discusses his book on Bloomberg Radio's "Taking Stock."
  • Phil Simon discusses big data, healthcare, and his book on CNBC's Big Data Download.

  • Video: "Too Big to Ignore" in less than five minutes
Article The Knowledge Exchange: "Big data myths according to Phil Simon" Part 1, Part 2
Coming Soon!

Analytics: The Agile Way  book cover Analytics: The Agile Way
By Phil Simon
Anticipated publication date: Second quarter 2017


There is often a poor understanding of what analytics means within the organization, and how (and even if) analytic projects should be managed and integrated into a development lifecycle. This book will provide both project managers and analytic practitioners with a comprehensive overview of the principles, processes, and practices behind analytic lifecycle management. Readers will learn techniques for initiating, planning, and executing on analytic development projects with a focus on agile methodologies (primarily Scrum), and gain an understanding of how agile methods fit into traditional project delivery methodologies. Readers will obtain practical knowledge of agile development frameworks and be able to determine which methodologies are best suited for their needs along with the change management techniques needed within the organizations to be successful. Numerous case studies are provided.

Table of Contents (PDF) Reviews

By This Author

The Visual Organization: Data Visualization, Big Data, and the Quest for Better Decisions   book cover Too Big to Ignore: The Business Case for Big Data  book cover

The Visual Organization: Data Visualization, Big Data, and the Quest for Better Decisions

Table of Contents (PDF) Excerpt (PDF) Reviews Buy Now

Too Big to Ignore: The Business Case for Big Data

Table of Contents (PDF) Excerpt (PDF) Reviews Buy Now