SAS Marketing Automation: Advanced Campaign Design
This course consists of a collection of videos covering advanced topics in SAS Marketing Automation. Specifically, you learn how to create, execute, and evaluate advanced campaign scenarios. The library format of the course, along with the discrete nature of each topic, gives you the flexibility to explore the following topics in any order you choose:
Who should attend
Before taking this course, you should have experience using SAS Marketing Automation and have completed the SAS Marketing Automation: Designing and Executing Outbound Marketing Campaigns course.
This course addresses SAS Customer Intelligence Tools, SAS Marketing Automation software.
Campaign Design Principles and Best Practices