This course prepares you to manage personalized digital interactions for customers and visitors within an omni-channel environment. The course combines conceptual videos and demonstrations, simulated practice using the software, and informal quizzes.
Learn how to
- Set up for delivery of content.
- Create assets, messages, creatives, segments, and tasks.
- Test creatives Using A/B Test Tasks.
- Create activities.
Who should attend
Users of SAS 360 Engage: Digital
Before viewing this course, you should be familiar with distribution of promotional content. There are no formal prerequisites for the course.
This course addresses SAS Customer Intelligence 360 software.