Maximizing Campaign Efficiency with SAS Marketing Optimization
This course has been replaced.Please see the schedule for the new SAS Marketing Optimization: Maximizing Campaign Efficiency course.
This course teaches you how to use SAS Marketing Optimization to develop marketing scenarios and interpret the results of the optimization analysis.
Learn how to
Who should attendAnalysts and other marketing professionals who will use SAS Marketing Optimization to plan and optimize outbound customer communications in order to maximize economic outcomes
Before attending this course, you should have experience planning marketing campaigns and using spreadsheets. SAS programming experience is not required.
This course addresses Customer Intelligence, SAS/STAT software.
This course is not currently scheduled in the classroom. Contact us to discuss on-site training options for your group.