Information in the Context of Roles

The power of the portal is its ability to deliver the right information to the right person at the right time.
Although the portal can provide access to enterprise-wide information, all users in your organization might not need or want to view the exact same information. With the portal, information can be organized and presented to users according to their roles in the organization.
Consider the following sample roles and requirements:
  • Executives must respond quickly to external market forces, manage internal organizational changes, and develop strategies that improve their business.
  • Sales managers must understand the problems that prospective clients face in order to provide adequate solutions for those problems.
  • Customer service representatives must monitor both their customers and their competitors to find the best combination of superior service and low cost.
  • Engineers require a clear understanding of customer requirements. They must stay informed about technical advances in their field and be able to measure the relative value of one feature over another in the products that they design.
  • To make cost-effective purchases, purchase managers and IT administrators require adequate information about suppliers. Managers also need a clear understanding of the infrastructure and tools that employees need to do their jobs.
  • Managers in the Human Resources department must develop competitive compensation packages in order to attract and retain the best people, while serving the organization's cost-saving strategies.
The roles vary with each organization, but the premise remains the same: different people require different types of information to make good decisions or to do their jobs.