SAS Enterprise Miner Tour: Hands-On Workshop
Duration: 0.5 day CEU: 0.3
This workshop provides a hands-on experience using SAS Enterprise Miner 5. Participants create and profile customer segments; create several candidate predictive models and evaluate and compare models on holdout data; and score new data using the formula for a best model.
Who should attend
Those who want a brief hands-on overview of SAS Enterprise MinerPrerequisites
No SAS experience or programming experience is required, although you should have some computer experience.Course Contents
Introduction to Data Mining and SAS Enterprise Miner- customer segmentation (unsupervised classification)
- predictive modeling (supervised classification)
- defining the business problem
- exploring the data
- creating segments
- profiling segments
- defining the business problem
- exploring the data
- develop candidate models
- evaluating and comparing candidate models: honest assessment on holdout data
- scoring new data with the winning model