SAS Enterprise Miner Tour: Hands-On Workshop
Duration: 0.5 day
CEUs: 0.3
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This workshop provides a hands-on experience using SAS Enterprise Miner 5. Participants create and profile customer segments; create several candidate predictive models and evaluate and compare models on holdout data; and score new data using the formula for a best model.
Who should attend
Those who want a brief hands-on overview of SAS Enterprise Miner
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Prerequisites
No SAS experience or programming experience is required, although you should have some computer experience.
Course Contents
Introduction to Data Mining and SAS Enterprise Miner
- customer segmentation (unsupervised classification)
- predictive modeling (supervised classification)
Customer Segmentation
- defining the business problem
- exploring the data
- creating segments
- profiling segments
Predictive Modeling
- defining the business problem
- exploring the data
- develop candidate models
- evaluating and comparing candidate models: honest assessment on holdout data
- scoring new data with the winning model
Software
This course addresses SAS Enterprise Miner.
Course Materials
Students receive a hardcopy of the course notes and, in some courses, can choose to take home a copy of the course data.
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Not currently scheduled.
Available for
on-site training or can be scheduled at any SAS training facility
if demand warrants.
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