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Want this course at another location or on a different date? Let us know your course needs.On-site Pricing
Course fee and EPTO/APTO units differ for on-site training.Managing Broadcasts Using SAS Digital Marketing
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Duration: 1.0 day CEUs: 0.6 | ||
| (This course is not currently scheduled.) |
This course introduces the basic functionality of SAS Digital Marketing Studio and SAS Digital Marketing Web Studio.
Learn how to use SAS Digital Marketing Studio and SAS Digital Marketing Web Studio to
- create personalized e-mail broadcasts
- preview and execute broadcasts
- monitor results using built-in and custom reports.
Who should attend
Users of the SAS Digital Marketing solution who create and execute large-scale multimedia campaigns
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Prerequisites
There are no formal prerequisites for this course.
Course Contents
Introduction
- state the function of SAS Digital Marketing
- list the components of SAS Digital Marketing
- introduction to SAS Digital Marketing Studio
- creating an e-mail broadcast
- executing an e-mail broadcast
- identifing the components of the SAS Digital Marketing Studio interface
- create a broadcast definition
- explain the function of a broadcast definition
- state the purpose of a distribution list
- using XSL to customize broadcast content
- using the Content editor
- monitoring broadcasts
- using SAS Digital Marketing Web Studio
Course Materials
Students receive a hardcopy of the course notes and, in some courses, can choose to take home a copy of the course data.
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Available for on-site training or can be scheduled at any SAS training facility
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