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Exploratory Data Mining with Application to Life and Social Sciences

Business Knowledge Series course

Duration: 3.0 days
Course fee: $2,175
EPTO units: 4.2
CEUs: 1.8
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Presented by Patricia Cerrito, Ph.D., professor of mathematics at University of Louisville

This focus of this course is on analyzing data in a variety of ways, including data visualization, association rules, clustering and predictive modeling. Text mining is used in the context of compressing categorical data. Many examples are taken from the social sciences, and from medical studies. It is particularly relevant for data in the social sciences, including open-ended survey questions, healthcare data, and data with difficult and vaguely stated outcomes.

Learn how to

Who should attend

Anyone with large amounts of data who is not certain how to examine it in order to maximize the extracted knowledge

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Prerequisites
Before attending this course, you should be familiar with basic statistics and have a basic knowledge of SAS programming, including the formation of a SAS DATA step.
Course Contents
Introduction to Data Mining
  • definition of data mining
  • examples from the health sciences
  • the data mining process
Introduction to SAS Enterprise Miner
  • basic nodes in SAS Enterprise Miner
  • starting a SAS Enterprise Miner project
  • additional data sets
Introduction to Data Visualization
  • introduction to data visualization
  • kernel density estimation
  • visualization of categorical data
  • example of student retention
Association Rules
  • introduction
  • the Association node in SAS Enterprise Miner
  • example of student enrollments
  • Path Analysis node
  • examples from health care
Compression of Categorical Data
  • introduction
  • numerical conversions to compress levels
  • basics of SAS Text Miner
  • multiple occurrences with same identifier
  • Text Miner with numeric codes
Introduction to Predictive Modeling
  • introduction
  • prediction of binary outcome
  • predictive modeling for interval outcomes
  • use of nodes to select variables
  • scoring data
Introduction to Clustering
  • introduction
  • the Clustering node in SAS Enterprise Miner
  • use of SOM/Kohonen
  • MEPS example
  • partitioning and clustering
Software
This course addresses SAS Enterprise Miner.
Course Materials
Students receive a hardcopy of the course notes and, in some courses, can choose to take home a copy of the course data.
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