You've all seen the job posting that looks more like an advertisement for the ever-elusive unicorn. It begins by outlining the required skills that include a mixture of tools, technologies, and masterful things that you should be able to do. Unfortunately, many such postings begin with restrictions to those with advanced degrees in math, science, statistics, or computer science and experience in your specific industry. They must be able to perform predictive modeling, natural language processing, and, for good measure, candidates should apply only if they know artificial intelligence, cognitive computing, and machine learning. The candidate should be proficient in SAS^®, R, Python, Hadoop, ETL, real-time, in-cloud, in-memory, in-database and must be a master storyteller. I know of no one who would be able to fit that description and still be able to hold a normal conversation with another human. In our work, we have developed a competency model for analytics, which describes nine performance domains that encompass the knowledge, skills, behaviors, and dispositions that today's analytic professional should possess in support of a learning, analytically driven organization. In this paper, we describe the model and provide specific examples of job families and career paths that can be followed based on the domains that best fit your skills and interests. We also share with participants a self-assessment tool so that they can see where the stack up!