"Analytics are driving the future of the retail industry. Cox’s book is the only comprehensive source on these tools. Become familiar with its contents, or suffer at the prowess of competitors who did!"

"A must-read for any business executive or technologist wanting a quick, practical, and easy-to-understand summary of the power of retail analytics. Every retailer is interested in increasing sales and profitability and reducing costs. Emmett’s practical knowledge and real-life examples demonstrates how!"