SAS Press» Recommended Books

The Wiley and SAS Business Series

Presenting books that help senior-level managers with their critical management decisions.


*Business Intelligence Competency Center: A Team Approach to Maximizing Competitive Advantage* By Gloria Miller, Dagmar Bräutigam, and Stefanie Gerlach ISBN 978-0-470-04447-6	*Case Studies in Performance Management: A Guide from the Experts* By Tony Adkins ISBN 978-0-471-77659-8

*CIO Best Practices: The Roles and Responsibilities of the Chief Information Officer* By Joe Stenzel ISBN 978-0-470-04868-9	*Credit Risk Scorecards: Developing and Implementing Intelligent Credit Scoring* By Naeem Siddiqi ISBN 978-0-471-75451-0

*Customer Data Integration: Reaching a Single Version of the Truth* By Jill Dyche and Evan Levy ISBN 978-0-471-91697-0	*Fair Lending Compliance: Intelligence and Implications for Credit Risk Management* By Clark Abrahams and Mingyuan Zhang ISBN 978-0-470-16776-2

*Information Revolution: Using the Information Evolution Model to Grow Your Business* By Jim Davis, Gloria Miller, and Allan Russell ISBN 978-0-471-77072-5	*Marketing Automation: Practical Steps to More Effective Direct Marketing* By Jeff LeSueur ISBN 978-0-470-12542-7

*Performance Management: Finding the Missing Pieces (to Close the Intelligence Gap)* By Gary Cokins ISBN 978-0-471-57690-7

In a unique partnership that builds on SAS' cutting edge business knowledge and Wiley's extensive publishing experience, SAS Publishing and John Wiley & Sons, Inc. have joined forces to create The Wiley and SAS Business Series. Titles in this series address key issues related to SAS solutions such as Business Intelligence, IT Management, Financial Management, Value Chain Management, Customer Relationship Management, and Strategic Performance Management.

Brought to you from SAS Publishing and John Wiley & Sons, Inc.

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SAS Press» Recommended Books

The Wiley and SAS Business Series