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SAS Press Series» Recommended Books

Business Analytics

	*Case Studies in Performance Management: A Guide from the Experts* By Tony Adkins ISBN: 978-0-471-77659-8		*Competing on Analytics: The New Science of Winning* By Thomas Davenport and Jeanne Harris ISBN: 978-1-42210-332-6		*Credit Risk Assessment: The New Lending System for Borrowers, Lenders, and Investors* By Clark Abrahams and Mingyuan Zhang ISBN: 978-0-470-46168-6

	*Credit Risk Scorecards: Developing and Implementing Intelligent Credit Scoring* By Naeem Siddiqi ISBN: 978-0-471-75451-0		*CRM Segmentation and Clustering Using SAS Enterprise Miner* By Randall S. Collica ISBN: 978-1-59047-508-9		*Customer Data Integration: Reaching a Single Version of the Truth* By Jill Dyche and Evan Levy ISBN: 978-0-471-91697-0

	*Data Preparation for Analytics Using SAS* By Gerhard Svolba ISBN: 978-1-59994-047-2		*Decision Trees for Business Intelligence and Data Mining: Using SAS Enterprise Miner* By Barry deVille ISBN: 978-1-59047-567-6		*Enterprise Risk Management: A Methodology for Achieving Strategic Objectives* By Gregory Monahan ISBN: 978-0-470-37233-3

	*Fair Lending Compliance: Intelligence and Implications for Credit Risk Management* By Clark Abrahams and Mingyuan Zhang ISBN: 978-0-470-16776-2		*Information Revolution: Using the Information Evolution Model to Grow Your Business* By Jim Davis, Gloria Miller, and Allan Russell ISBN: 978-0-471-77072-5		*Introduction to Data Mining Using SAS Enterprise Miner* By Patricia Cerrito ISBN: 978-1-59047-829-5

	*Marketing Automation: Practical Steps to More Effective Direct Marketing* By Jeff LeSueur ISBN: 978-0-470-12542-7		*Performance Management: Finding the Missing Pieces (to Close the Intelligence Gap)* By Gary Cokins ISBN: 978-0-471-57690-7	?	*Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics* By Gary Cokins ISBN: 978-0-470-44998-1