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SAS Books - Randy Collica Author Page

About Randy Collica

Randy Collica author photo
Randy Collica received a BS in electronic engineering from Northern Arizona University in 1982. He has 16 years' experience in the semiconductor manufacturing industry working on yield and product and quality engineering. From 1998 to 2010 he worked for Compaq and Hewlett-Packard as a senior business analyst using data mining techniques for customer analytics in the Corporate Customer Intelligence department. He is currently a senior solutions architect for SAS Institute Inc., supporting the communications, entertainment/media and high-tech manufacturing industries. His current interests are in clustering and ensemble models, knowledge and data engineering, missing data and imputation, and text mining techniques for use in business and customer intelligence. He has authored and coauthored many articles and has written two books, and he has been a full member of the IEEE since 1982.
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Strategic Analytics and SAS: Using Aggregate Data to Drive Organizational Initiatives  book cover Customer Segmentation and Clustering Using SAS Enterprise Miner, Second Edition book cover

Strategic Analytics and SAS: Using Aggregate Data to Drive Organizational Initiatives

Table of Contents (PDF) Excerpt (PDF) Bonus Chapter Example Code and Data Reviews Buy now

Customer Segmentation and Clustering Using SAS Enterprise Miner, Second Edition

Table of Contents (PDF) Excerpt (PDF) Example Code and Data Updates Addendum to Chapter 16 Appendix: Description of Data Sets Used in Examples (PDF) Reviews Buy now

CRM Segmentation and Clustering Using SAS Enterprise Miner book cover

CRM Segmentation and Clustering Using SAS Enterprise Miner

Example Code and Data