Create a new style named NewStyle with the style element CellContents. The PROC TEMPLATE statement starts the TEMPLATE procedure. The DEFINE STYLE statement creates a new style called NewStyle. This STYLE statement defines the style element CellContents. This style element is composed of the style attributes that appear on the STYLE statement. The FONTFAMILY= attribute tells the browser to use the Arial font if it is available, and to look for the Helvetica font if Arial is not available.
proc template; define style newstyle; style cellcontents / fontfamily="arial, helvetica" fontweight=medium backgroundcolor=blue fontstyle=roman fontsize=5 color=white