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Hot off the Press!
The Data Asset: How Smart Companies Govern Their Data for Business Success
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Organizations set their business strategies and direction based on information that is available to executives. Certain critical assets are considered in business planning, but often data is
overlooked by executives, boards of directors, or strategic planners. It is difficult for the IT and business groups to get sponsorship, funding, and resources allocated to managing data.
Tony Fisher's The Data Asset: How Smart Companies Govern Their Data for Business Success provides the guidance not only for building the business case for data quality and data governance but
also for developing methodologies and processes that will enable organizations to better treat their data as a strategic asset.
The book reveals how to get your data to work for you without breaking the bank or scrapping your current solutions. Making the case for ridding your organization of undependable data and the opportunities that exist when you treat data as a strategic advantage, this book proves, regardless of the industry that your company is in or the business issues that you face, that managing your data is vital to achieving your goals and keeping your business successful. |
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